Tuesday, December 3, 2013

No One Wanted my RV for $700. So I sold it for $1600 Instead.


I swear this is true.

For those who might not know me, I gave up my house some years back, traded my truck for an old RV, and took off with my kitty, Lily the Incredible Traveling cat. We've had many adventures, and upon my return to Northern California I gave my then 19yo son the RV while I stayed a few months with a friend. 

Being 19, he trashed that old RV that had seen my safely (mostly) from Truth or Consequences, NM, to Galveston, TX, and back to San Diego, CA, where we stayed in a monastery for about 6 months. 

Also being 19, he'd gotten himself into a bit of a spot (working for family rarely is a good idea), so I found another cool old RV and pulled into the Moose Lodge, in Petaluma, where he was at the time.

Fast forward to a month ago. (if you want to know about some of the in between stuff, check previous blogs...there's def some juicy stuff there)

My son moved to Texas for a cool opportunity to work in a country club with a master chef. The Moose Lodge (see previous juicy stuff) was no longer a home for my RV, so I figured I'd sell it super cheap and just move on to my next chapter.

I posted it on Craigslist for $700, with 6 pictures. I got a few nibbles, nothing serious. Hmm...

Then a friend said, you know, it's about perceived value. Duh. Smack myself between the eyes. How long have I been in sales and online marketing????

So a week later I posted it again, this time for $1800, plus a bit more "copy" - listed the assets of the old girl.

I had email responses without half an hour, and people lined up to come see it the next day. The first person who showed up, he bought it. 

All this to say, I'm offering a year-long membership program, including dozens of programs created by me, a monthly mastermind, facilitated by me, for $197, and not getting a lick of interest. 

Really folks? You know me. You know the value I bring. So don't fall prey to psychological manipulation. We can only break this trend in marketing to "have a spiritual awakening" by following your butterflies, not your fear.

I'm lame at setting up paypal buttons, so if you want this, send me a private message :-)

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